The UK market is complex and very relationship driven. Due to the excellent relationships that we have established over time, we can open doors to key industry contacts that may not even take your phone call or return your emails. We have a highly developed and targeted database, which enables efficient issuing of product updates, mail pieces and press releases. We have the knowledge and expertise to ensure a strong market fit between your product and the target market, saving both time and money. Most importantly of all – we understand how the UK market works and can ensure that we capitalise on all opportunities for maximum ROI.
Ethos Marketing have developed a unique services structure that enables you to choose from a range of one off projects to a fully tailored UK sales & marketing service. This ensures that whatever level of budget you have, we can offer you some level of UK activity to either break into or launch your product in the UK.
UK tour operators produce expansive brochures and detailed websites. These will either be dedicated to regions or will be worldwide. Either way, they are being constantly targeted by product both in the brochure / website and product trying to secure space in the brochure / website. If you are not continuously communicating with them, offering training, visiting etc your competitor could be. The most pro-active products secure the most room nights and ultimately ensure a strong and longstanding relationship with the tour operator.
Initially you would expect to see an increase in your brand awareness within the trade which will develop over time to an increase in bednights and UK market share.
