Barrhead Travel has a number of retail agencies across Scotland and the North of England (35+ shops). In the last couple of years they have become a tour operator as well, using Springbok as their DMC.
The campaign will include:-
Training day in the Barrhead training centre in Glasgow, with staff from the various branches
Two consumer events (Edinburgh and Glasgow)
Online and Offline activity as listed below.
Online
2 Solus e-shots
Targeted social media posts – Facebook and Twitter
Landing page
Offline
A0 window poster in luxury store
A4 screen backs in store.
A5 flyers which will be given out to customers
A5 postcard
Call backs
SMS text messages
