One of the advantages of having a UK based marketing company such as ours looking after your hotel or lodge is that you can be represented at a various events, for a very small amount of money.
Comments closedAuthor: Alison Whitfield
The future of travel trade shows, generally, gets debated in all sorts of ways all the time.
A few years ago we had 8 clients exhibiting at World Travel Market, in 2012 we had 4 and in 2013 we will probably have even less.
Indaba is historically the key show for Africa, but each year fewer buyers attend.
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I was chatting to a chap recently who is trying to break into the UK market. He has been in the travel industry for over 20 years, but has limited experience of this market and like so many others believed this would be the easiest market to work in.
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