An article in the inflight magazine spoke of the decline in the number of lions in Africa, a reduction of over 40% in the last…
Comments closedAuthor: Alison Whitfield
It had been a few years since my last visit to Northern Tanzania, an area on many people’s bucket list, and an area with names that evoke all sorts of emotions. My memories of my first visit to Tanzania, about 20 years ago, are still with me – particularly the cheetah sighting in the tall grass of the Serengeti, when the cubs got told off by their Mum, because she lost the Tommy she had just caught for their dinner, as they were otherwise occupied with some rough and tumble.
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One of the advantages of having a UK based marketing company such as ours looking after your hotel or lodge is that you can be represented at a various events, for a very small amount of money.
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The future of travel trade shows, generally, gets debated in all sorts of ways all the time.
A few years ago we had 8 clients exhibiting at World Travel Market, in 2012 we had 4 and in 2013 we will probably have even less.
Indaba is historically the key show for Africa, but each year fewer buyers attend.
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I was chatting to a chap recently who is trying to break into the UK market. He has been in the travel industry for over 20 years, but has limited experience of this market and like so many others believed this would be the easiest market to work in.
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